It seems like only yesterday that Curtis Peterschmidt was toddling around mono as a fresh-faced copywriting intern. The ardent admirers of his talent and humor that we are here at mono, we’re happy to report Curtis has recently rejoined us. Curtis excels at creating the wittiest of copy to perfectly suit whomever the client may be: Target, Wilson, Duluth Trading Co. He understands and enjoys the challenge of combining his unwavering creative pen with the truth of client needs, and does so with his own brand of… we’ll call it “Texas charm”. It’s good to have this guy around again.
mono has jumped into the #SXSW2015 Panel Picker fray with two excellent submissions. Please join us in affirming their worthiness by voting for The Perks of Being an Underdog featuring Bayard Winthrop of American Giant, Craig Dubitsky of Hello Products, John Christakos of Blu Dot, and mono co-founder Michael Hart. Then throw a thumbs-up our way for Who Are You Calling a Feminist, featuring comedian Lauren Reeves, Andi Zeisler of Bitch Media, and mono’s strategic planning director Jurene Fremstad. See ya in Austin.
We have a new writer, and his industry experience reads like the best ever version of “These Are a Few of My Favorite Things”: bikes, puppies, coffee, beer, and shoes. More specifically, Adam Ridgeway has worked with Cannondale, Indian Motorcycle, Purina, Caribou Coffee, Finnegan’s Irish Amber, and Payless Shoes. Well-versed comes to mind. But more than that, Adam gives his all to every project, including a healthy dose of humor. We’re excited to have him and his special brand of witticism in-house.
The 2014 mono intern crew is pumped! They’re a pretty impressive lot, so we’re pumped too. Catching mad air is video artist Alex Munro, who also dabbles in photography and editing. We tested his mettle shortly after he arrived by shipping him off to New York to capture our Grand Central Station takeover for TNT’s The Last Ship, which he did beautifully. Next is Zach Lamb: strategist, sociologist, drummer, and long-term academic. He is discovering the thrill of openly and vulnerably sharing ideas to get to the golden nugget. Then we have recent high school graduate Michael Herr who came to us with dreams of being an art director and has been up for every task we’ve thrown his way. Finally, its Jasmine Creer, the quirky, unflappable designer/maker, sweet sneaker connoisseur, and classic film aficionado rounding out our talented and versatile crew.
Summertime seems to breed feelings of nostalgia. Working with the delightful Tracy Tabery-Weller, broadcast + content production director at mono and possessor of a retro-fabulous wardrobe, can also trigger nostalgia. Appropriately, Tracy and family chose to create their vacation home in Clear Lake, MN – at the Minnesota Airstream Park where she seems to have become their de facto spokesperson. We dig it.